Press information
July 2007

Royal Copenhagen opens THE ROYAL CAFE

One of Copenhagen's newest oases has opened its doors inside Royal Copenhagen's lifestyle store on Amagertorv. It offers morning and afternoon sunshine and sushi-style open sandwiches served on suitably royal porcelain.

Pass through the door and the beautiful rear courtyard of the 1616 building and on into a refined, feminine and somewhat whimsical world. Visitors are greeted with pink walls, a ceiling with birch-leaf-patterned paper, portraits both royal and quirky and the very best of Danish design.

- During the concept phase for THE ROYAL CAFE, we gave our imagination absolutely free rein within the themes of Danishness, design, our royal heritage and humour, says Lo Østergaard, who is the interior stylist and one of the driving forces behind the new café along with Rud Christiansen and Royal Copenhagen.

Café, flagship store and museum under one roof
Danish design firms such as Holmegaard, Kvadrat, Bang & Olufsen and Fritz Hansen have produced special fixtures and fittings for the new café, which completes the comprehensive renovation of Royal Copenhagen's flagship store and museum, now under one roof on Amagertorv.

Smushi on the menu
Rud's long career as a coffee expert, creator of the Ruds Køkken brand and spokesman for excellent quality is reflected in THE ROYAL CAFE's menu. In addition to top-quality coffee, tea and cake, the café also offers "Smushi" - Danish open sandwiches prepared like sushi. Danish classics such as "rødgrød med fløde" (a red berry pudding with cream) and "æblekage" (similar to apple charlotte) are also available. All coffee drinks are made using Rud's Double Roast coffee and milk from Grambogård, while the teas are selected by THE ROYAL CAFE's first lady, Bella, who has just returned from a seven-week tea course in China. Everyone's tastes vary, so visitors to the café are welcome to choose which of the Royal Copenhagen services they would like to eat or drink from.

Parties and events can also be held here, in between the dancing polar bears and birch leaves, at one of Copenhagen's most central addresses. Rud and Lo are also planning to launch a cooking school for both Danish and international visitors.

Further information
Contact Anne-Sofie Rehfeld, Head of Communications, Royal Copenhagen, tel.: +45 3814 9176, mobile: +45 2681 1112, email: aer@royalcopenhagen.com
Or visit www.royalcopenhagen.com and www.theroyalcafe.dk